THE WIRE ▸
31 AUGFrom HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders▸08 AUGSmobler joins forces with NYSE to celebrate Singapore’s 60th birthday▸31 DECThank you for an extraordinary 2025▸02 OCTUnstoppable Domains and Smobler announce .SuperNOVA: a new digital identity for a global festival of collaboration▸01 OCTSmobler’s NOVA bridges Wall Street, frontier tech and Singapore’s innovation ecosystem▸05 SEPSmobler expands to Hawai‘i with NOVA launch▸31 JULSmobler expands into AI, blockchain and impact tech▸14 SEPSmobler’s NOVA 2024: Singapore edition turns up the heat with TOKEN2049 and the F1 night race▸13 SEPFrom glass ceiling to digital frontier: women in Web3 and AI are essential▸31 AUGFrom HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders▸08 AUGSmobler joins forces with NYSE to celebrate Singapore’s 60th birthday▸31 DECThank you for an extraordinary 2025▸02 OCTUnstoppable Domains and Smobler announce .SuperNOVA: a new digital identity for a global festival of collaboration▸01 OCTSmobler’s NOVA bridges Wall Street, frontier tech and Singapore’s innovation ecosystem▸05 SEPSmobler expands to Hawai‘i with NOVA launch▸31 JULSmobler expands into AI, blockchain and impact tech▸14 SEPSmobler’s NOVA 2024: Singapore edition turns up the heat with TOKEN2049 and the F1 night race▸13 SEPFrom glass ceiling to digital frontier: women in Web3 and AI are essential▸
▸ LEAD STORY
PRESS31 AUG 2026

From HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders

Smobler heads to LEAP 2026 in Riyadh, seeking partners as it explores extending Robin AI’s food-compliance workflows toward Halal certification across ASEAN and MENA.

From HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders
YEAR:
▸ THE WALL ARCHIVE
AUG20261 ENTRY
From HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders
▸ PRESS RELEASE · 31 AUG 2026
FEATUREDPRESS

From HACCP to Halal: Smobler bets on vertical AI to take food compliance across borders

Smobler heads to LEAP 2026 in Riyadh, seeking partners as it explores extending Robin AI’s food-compliance workflows toward Halal certification across ASEAN and MENA.

4 min read · LEAP 2026 · Vertical AI · Robin AI · Halal

AUG20252 ENTRIES
Smobler joins forces with NYSE to celebrate Singapore’s 60th birthday
▸ PRESS RELEASE · 08 AUG 2025
PRESS

Smobler joins forces with NYSE to celebrate Singapore’s 60th birthday

The New York Stock Exchange and Smobler mark SG60, setting up the NOVA edition that followed in October.

2 min read · NYSE · SG60 · NOVA

The crypto bros are back: ‘The hubris never really left’
▸ COVERAGE · THE STRAITS TIMES · 09 AUG 2025
COVERAGE

The crypto bros are back: ‘The hubris never really left’

The Straits Times on the return of crypto’s loudest voices — and the operators, Smobler among them, who stayed and built through the quiet years.

2 min read · Coverage · Web3 · Singapore

NOV20251 ENTRY
Smobler CEO discusses the power of storytelling and the future of ‘phygital’ worlds
▸ COVERAGE · NYSE · 10 NOV 2025
COVERAGE

Smobler CEO discusses the power of storytelling and the future of ‘phygital’ worlds

Dr. Loretta Chen on why storytelling, not technology, is the thing that makes a virtual world worth entering.

1 min read · Interview · Phygital · Leadership

DEC20251 ENTRY
Thank you for an extraordinary 2025
▸ FIELD NOTE · 31 DEC 2025
FIELD

Thank you for an extraordinary 2025

Smobler’s year in review — the NYSE partnership, NOVA’s SG60 edition, the expansion to Hawai‘i, and the acceleration of AI and blockchain capabilities.

2 min read · Year in Review · NOVA · AI · Blockchain

OCT20253 ENTRIES
The boons and banes of tomorrow’s storytelling technology
▸ COVERAGE · INSIGNIA VENTURES · 28 OCT 2025
COVERAGE

The boons and banes of tomorrow’s storytelling technology

Insignia Ventures Partners interviews Smobler CEO and founder Dr. Loretta Chen on where storytelling technology helps — and where it does not.

2 min read · Interview · Leadership · Venture

Unstoppable Domains and Smobler announce .SuperNOVA: a new digital identity for a global festival of collaboration
▸ PRESS RELEASE · 02 OCT 2025
PRESS

Unstoppable Domains and Smobler announce .SuperNOVA: a new digital identity for a global festival of collaboration

A dedicated top-level domain for the NOVA community, giving festival participants a portable digital identity across the Smobler ecosystem.

2 min read · NOVA · Unstoppable Domains · Web3 · Identity

Smobler’s NOVA bridges Wall Street, frontier tech and Singapore’s innovation ecosystem
▸ PRESS RELEASE · 01 OCT 2025
FEATUREDPRESS

Smobler’s NOVA bridges Wall Street, frontier tech and Singapore’s innovation ecosystem

On 2 October, NOVA returned to Singapore for the nation’s 60th anniversary — presented by the New York Stock Exchange with Gemini, Nifty Gateway Studio, Skadden, Michigan Ross Executive Education and Skypoly.

2 min read · NOVA · NYSE · SG60 · Phygital

SEP20251 ENTRY
▸ PRESS RELEASE · 05 SEP 2025
PRESS

Smobler expands to Hawai‘i with NOVA launch

NOVA lands in Honolulu for Honolulu Tech Week, featuring 13+ local ventures alongside Smobler’s AI work with the State of Hawai‘i.

2 min read · NOVA · Hawaii · Phygital

JUL20252 ENTRIES
Smobler expands into AI, blockchain and impact tech
▸ FIELD NOTE · 31 JUL 2025
FEATUREDFIELD

Smobler expands into AI, blockchain and impact tech

The studio sets out its core capabilities — AI cost optimization, AI for food security, autonomous workflow automation, and verified blockchain infrastructure.

2 min read · AI · Blockchain · Strategy · Impact

▸ COVERAGE · THE ALUMNUS, NUS · 15 JUL 2025
COVERAGE

Rewriting the script

The NUS Alumnus profiles Dr. Loretta Chen’s route from theatre and academia to founding a technology studio.

1 min read · Leadership · Profile · Singapore

MAR20252 ENTRIES
▸ FIELD NOTE · 07 MAR 2025
FIELD

Inside Smobler’s all-female leadership

How an all-female leadership team runs a studio in two industries — spatial tech and Web3 — that are not known for having one.

2 min read · Leadership · Culture · Women in Tech

Dr. Loretta Chen on breaking barriers and building the future of Web3 with Smobler
▸ COVERAGE · HER WORLD · 06 MAR 2025
COVERAGE

Dr. Loretta Chen on breaking barriers and building the future of Web3 with Smobler

Her World interviews Smobler’s founder on building a Web3 studio and the barriers she had to get through to do it.

2 min read · Leadership · Web3 · Women in Tech

NOV20243 ENTRIES
▸ COVERAGE · LIANHE ZAOBAO · 22 NOV 2024
COVERAGE

Re-defining the metaverse: work, play and everyday living take precedence as the space continues to grow

Lianhe Zaobao on how the metaverse conversation moved from speculation to work, play and daily use.

1 min read · Coverage · Metaverse · Singapore

▸ COVERAGE · THE STRAITS TIMES · 18 NOV 2024
COVERAGE

Singapore Writers Festival 2024: Stories hold power to open spaces for alternative voices

The Straits Times covers the festival panel on storytelling and alternative voices, featuring Dr. Loretta Chen.

2 min read · Coverage · Culture · Storytelling

▸ PRESS RELEASE · 11 NOV 2024
PRESS

Smobler partners with Moongate to launch exclusive SG60 digital collectibles at Web Summit

A digital collectible drop with Moongate, marking Singapore’s 60th year, launched at Web Summit.

2 min read · Moongate · SG60 · Collectibles · Web Summit

OCT20241 ENTRY
▸ PRESS RELEASE · 28 OCT 2024
PRESS

Dr. Loretta Chen named one of the Most Inspirational Women of Web3

Smobler’s founder and CEO recognised among the most inspirational women working in Web3.

1 min read · Award · Leadership · Web3

SEP20241 ENTRY
Smobler’s NOVA 2024: Singapore edition turns up the heat with TOKEN2049 and the F1 night race
▸ PRESS RELEASE · 14 SEP 2024
PRESS

Smobler’s NOVA 2024: Singapore edition turns up the heat with TOKEN2049 and the F1 night race

NOVA returns to Singapore as a TOKEN2049 event and afterparty partner, timed to the Formula 1 night race, with Agoria and Champ Medici headlining.

2 min read · NOVA · TOKEN2049 · Phygital · Singapore

JUL20241 ENTRY
▸ COVERAGE · SINGAPORE GLOBAL NETWORK · 22 JUL 2024
COVERAGE

How this S’porean became a technopreneur in Hawai‘i and consultant to Bhutan

Singapore Global Network profiles Dr. Loretta Chen’s work across Honolulu and Thimphu.

2 min read · Leadership · Hawaii · Bhutan

JUN20241 ENTRY
▸ PRESS RELEASE · 24 JUN 2024
PRESS

Smobler represents the best of Singapore’s tech start-ups at SelectUSA 2024

Smobler selected to represent Singapore’s technology sector at the United States’ flagship investment summit.

1 min read · SelectUSA · Singapore · Expansion

DEC20232 ENTRIES
▸ PRESS RELEASE · 15 DEC 2023
PRESS

Dr. Loretta Chen makes Top 10 Female Founder at the UBS Female Founder Award 2023

Smobler’s founder and CEO named among the top ten at the UBS Female Founder Award.

2 min read · Award · UBS · Leadership

▸ COVERAGE · VOGUE SINGAPORE · 01 DEC 2023
COVERAGE

The BMW Neue Klasse and Dr Loretta Chen share an electrifying vision for the future of sustainability

Vogue Singapore pairs Smobler’s founder with BMW’s Neue Klasse on what a sustainable future actually asks of technology.

1 min read · Coverage · Sustainability · Leadership

SEP20232 ENTRIES
▸ COVERAGE · THE EDGE SINGAPORE · 19 SEP 2023
COVERAGE

Soon-to-be-demolished Peace Centre offers its retail space to PlayPan for six months of community activities

The Edge Singapore on the temporary community takeover of Peace Centre before demolition.

1 min read · Coverage · Community · Singapore

▸ COVERAGE · FORBES · 13 SEP 2023
FEATUREDCOVERAGE

From glass ceiling to digital frontier: women in Web3 and AI are essential

Forbes on why the next technology cycle cannot afford to repeat the last one’s exclusions — with Smobler’s founder among the voices.

1 min read · Forbes · Web3 · AI · Women in Tech

APR20231 ENTRY
▸ COVERAGE · CNA · 08 APR 2023
COVERAGE

Singapore edutech firms look to the US to grow their business

CNA on Singapore’s education technology companies expanding into the American market.

1 min read · Coverage · Edutech · Expansion

▸ AS FEATURED IN GLOBAL PRESS
FORBES
THE STRAITS TIMES
CNA
LIANHE ZAOBAO
VOGUE SINGAPORE
HER WORLD