A Southeast Asian-inspired Metaverse Experience in The Sandbox Game
8SIAN TOWN brings together: 📜 The Royal Press (TRP) – One of the world’s oldest polyglot letterpress houses 🧧 8SIAN – Leading Web3 brand celebrating Asian heritage & culture 🌟 Smobler – Award-winning digital-first agency that connects brands, IPs & communities through GameFi & phygital productions
This project is the latest chapter in Smobler’s Metaverse for Good initiative. From empowering young musicians and creators through Sonik Satellitez to raising awareness about global warming with the award-winning 3VEREST, Smobler consistently bridges digital and physical worlds to make a difference.
Stepping into 8SIAN TOWN, players will embark on an exciting journey through a vibrant Southeast Asian festival. From calligraphy challenges to thrilling battles with possessed dragon statues, the game combines action-packed adventures with cultural storytelling.
Iconic landmarks, including Malaysia’s Twin Towers, Batu Caves, and Melaka’s historical charm, are seamlessly integrated into the gameplay, providing a rich and immersive experience for players worldwide.
Launch Event
The official launch took place on February 1, 2025, at The Royal Press Living Museum in Melaka, Malaysia—a UNESCO World Heritage Site.
From an exclusive guided tour of The Royal Press to a thought-provoking panel discussion on bridging heritage with the Metaverse, the event was a true testament to how technology can honor and preserve cultural legacies.
Highlights from the day: 🏮 Immersive Experiences – Guests stepped into a living legacy, reimagined in 8SIAN TOWN 🎤 Panel Discussion – Experts explored the evolution of culture & heritage in the digital era 📜 Guided Tour – A deep dive into the roots of 8SIAN TOWN 🎁 Exclusive Merch – A special touch from 8SIAN & Smobler 🍜 Yee Sang Celebration – Because no launch is complete without great food!
Press
8SIAN, Smobler and The Royal Press Join Forces to Celebrate Southeast Asian Culture in the Metaverse
We believe that the Metaverse is mind-blowingly awesome. See how we use The Sandbox and others as a platform to elevate how we experience brands in the future of Web3.